An repeatedly exciting and aesthetic scene:
Servier at the DGK and DGIM in Mannheim 2015.
When architecture and views in the surroundings are part of the fair appearance, and when visitors approaching from all directions, then the stand architecture must be perfectly fine tuned to diverse viewing angles:
- It must provide glimpses, and – where desired – protect from prying eyes, where discussions are held in tranquility.
- It must create spaces that are equally enjoyable for visitors and stand personnel: so that the trade show aims of the exhibitor are supported.
- Naturally products and their benefits must be set in scene, digital information and brochures are offered readily accessible at “self-service” basis.
- A special feature: The Cardiologist Congress DGK goes directly into the Congress of the Society of Internal Medicine DGIM over. Servier is represented at both events on the same stand space. Our claim: To plan the exhibition stand concept – based on the existing concept – so modular that the modification can be carried out economically.
Ideal is: when the visitor does not really “see” all these requirements!
Decide for yourself …
Our project manager has brought some photos from Mannheim:
On our own behalf:
Regardless of how well the project conceptually is prepared: the finish safeguards our construction managers with team. Special thanks to Thorsten, Alex and the logistics and installation team!